Tips From The Ten Commandments
While this post will have some religious connotations, I believe we should look past the religious aspects for a moment and notice there are simple blogging principals one can learn from the Ten Commandments. I will only be touching on three or four and I would like to stay focused on the business side of these Old Testament laws. Without further ado, lets get to it.
The first commandment that I will start with is commandment four. This particular law happens to be about the Sabbath day and keeping it holy. While this law is discussing the importance of taking one day off every week I will be talking about the importance of working six days every week. While I don’t necessarily think all individuals need to work six days (60 hours), I do think the ideology of working part time on your blog can damper some of your blogging success. To reiterate this point I will discuss a family member and his flooring business. After several years (5-6) of hard work this family member had a very flexible schedule and very good salary. After some discussion, I realized it was not always this way. Early on in the business he worked 6 days a week roughly 12 hours a day. Some want the success of other bloggers without the drive up front. While most people only use this law in regards to taking a rest, I think it is important to remember it suggests to work six days a week.
The second commandment that I will discuss is commandment eight. This particular old testament law deals with stealing and can literally be applied in about every circumstance in life. In my opinion, one of the hardest things to accomplish in the blogging world is creating unique content. You can literally master every other strategy in regards to promoting or exposing your blog, but if you do not create relevant, unique content you will have a staggering bounce rate. Visitors, whether new or old, will eventually stop frequenting your blog if you do not fulfill their need for information. Now, you might ask what this has to do with stealing. To help compensate for a lack of ideas some bloggers will resort to stealing others ideas. They might go as far as stealing the entire post. For the most part, search engines, and blog readers, are smart enough to distinguish between the original and the fake. So, not only is it unethical to steal someones post, it is probably not very useful.
Lastly, I am going to discuss commandment 10. This law deals with coveting your neighbors things. While learning, educating, and following advice from other bloggers is important, I believe some people get so wrapped up in “following” they never actually work or publish on their own blog. To illustrate my point I am recalling a self help seminar that I attended a few years ago. The speaker offered some good tips but nothing spoke to me more than one statistic. He said on average about 10% of everyone in this room will follow these steps and make successful changes in their life. There were about 500 people that had PAID to attend this seminar and he believed that only 50 people would follow his plan. While some in attendance might have disagreed with what he was saying the overwhelming majority of people were not going to make any changes. In essence, people will want what you have but not care to listen to your advice. I am NOT advising against social networking or following other expert bloggers. However, I am simply saying to not get wrapped up in their success and forget about attaining some of your own success.
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Marc is currently obtaining a Masters Of Arts in Religion. Although not considered well read by a friends wife and a conversation hog by another friends wife, Marc spends hours wasting time on political/news websites, blogging, and reading religious books. Lastly, he quintessentially defines football fanatic.